A newsletter about the programming of
radio stations published in the 90's by noted
radio programmer and consultant Todd Wallace.
"Programmer's
Digest Publisher / Editor Todd Wallace is a
30 -year programming veteran - as a #1 jock,
PD, GM, and station owner. Over the past 24
years, he has provided programming
consultation services to over 100 radio
stations. Internationally recognized as the
"founding father" of the "callout" research
concept, over 200 stations have used his
systems of "in- house" music, tracking, and
perceptual research"
