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701. 1964-11-16-BC-OCR-Page-0001 [Broadcasting Magazine]
... more active role in programing. p27 SPECIAL REPORT TV: advertising medium without equal. p51 4A meeting hears ;: d cons of TV -print advertising. p40 Thr. : New York CATV system. p106 COMPLETE INDEX PAGE 7 4DlO'S MOST COVETED AWARD.. PUBLIC CONFIDENCE .. WON FOR 15 CONSECUTIVE YEARS BY.. THE STORZ STATIONS insistency is the mark of professionalism and for a decade and a half STORZ Stations have led le field using their own "three R's" of broadcasting- Ratings .. Results and Responsible broad - sting. No here -today-and - gone - tomorrow - programming. STORZ people are Professional, Alert, iventive, ...
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702. 1964-06-15-BC-OCR-Page-0092 [Broadcasting Magazine]
... elect- minimum space (modular con- succeeding Jack Sampson, who has struction permits table -top ed board chairman in 1948. Cros- been elected VP and general manager mounting as well) ; $40.00 per ley Stations are WLw and WLWT of KXOK St. Louis. Stations are owned rack. SPOTMASTER Lazy by Storz Broadcasting Co. Mr. Tram- (TV) Cincinnati; WLWD(TV) Day- Susan revolving cartridge wire ton; WLwc(TV) Columbus, all rack holds 200 cartridges. Price mell joined Storz in 1961. Ohio, and WLwt(TV) Indianapolis. $145.50. Extra rack sections available ...
65k
703. 1964-09-28-BC-OCR-Page-0040 [Broadcasting Magazine]
... , a panel at all The five -minute newscast remains the ceedings for an average of 7 hours and four clinics, with Grover C. Cobb, mainstay of radio stations while longer 45 minutes. Kvon Great Bend, Kan. moderator; newscasts predominate on television, ac- A Nielsen analysis of the convention Grahame Richards, Storz Broadcast- cording to the results of a survey by the data explained that a larger audience ing; William J. Kaland, Westinghouse fact -finders committee of the Associated for the Republican convention -43 mil- Broadcasting, and David S. MacNeil, Press Radio and Television Association. lion homes viewing for an average of ...
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704. 1964-12-07-BC-OCR-Page-0072 [Broadcasting Magazine]
... Hugh Sutherland, ac- Douglas E. Baxter, art account di- for WDOY there. Sam Babcock, radio count executive on that account, will rector for N. W. Ayer & Son, Philadel- personality, writer and producer for succeed Mr. Borland. phia, appointed head art buyer. Gerald Storz Station group since 1954, named sales promotion manager of woGY, Storz Joseph C. Winkler, sales manager of F. Tolle, senior copywriter at Hixon & station. WFIL -FM Philadelphia, joins WPBS, that Jorgensen, Los Angeles, named creative city, as regional sales director. Jay director on Los Angeles ...
66k
705. 1964-04-20-BC-OCR-Page-0115 [Broadcasting Magazine]
... been assigned Breakstone Foods divi- American Red Cross; Gabriel Hauge, as, who has resigned. Stations are sion of National Dairy Products and president of Manufacturers Hanover owned by Storz organization. Jack Frost and Quaker Sugars division Trust, and Dr. Grayson Kirk, president Eugene W. Wilkin, VP and general of National Sugar Refining Corp. of Columbia University, all New York. manager of Guy Gannett Broadcasting Ronald P. Smillie, head of his own Ed Hunt joins New York television Services (wGAN -AM -TV Portland, Me.) , St. Louis agency and former VP of sales staff of Venard, Tobert & ...
55k
706. 1964-05-18-BC-OCR-Page-0098 [Broadcasting Magazine]
... Technical- (Cont'd) Management- (Cont'd) Announcers- (Contd) Are you good enough to help replace two Wanted: Small market station, Florida, Experienced announcer -dl, all phases, men who left us to work for the Storz Wyoming, Montana. Combination manager, good market, $125, replies answered. Box chain? We need two first phones. One must chief engineer, and sales. Wife secretary E -172, BROADCASTING. know his engineering and become chief. Both must be pretty sharp announcers news? Production? Tragic experience very - and traffic. Honest and sincere couple. Both experienced. ...
63k
707. 1964-02-10-BC-OCR-Page-0092 [Broadcasting Magazine]
... educational and pro- voice. Gary Stover, Four Seasons Apart- fessional background. Must be equally adept ments, 2422 Inwood Rd. Apt. 248, Dallas. Dick Clark radio show executive producer in gathering, writing and on- camera per- First phone, experience, like top hundred! available immediately. Ex Storz pd. 50,000 formance of news and capable of directing Telephone Johnny Bowles, 606- 987-2647. watt outlet, work with Balaban and Crowell- news staff. Only top flight man will be con- Collier broadcasting. Have programed radio sidered. All replies strictly confidential. Female di announcer, experienced, bright stations ...
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708. 1964-04-20-BC-OCR-Page-0116 [Broadcasting Magazine]
... of WTIX New Orleans, succeed- Gennaro served as VP- general manager Bartley elected chairman of Radio ing Ron Martin, who moves to wise of wFRv(Tv) Green Bay, Wis. Technical Commission for Marine Kansas City, in same capacity. Both Services, joint government- indus- stations are owned by Storz group. Richard T. Drury, operations manager try advisory committee serving of KGB San Diego, Calif. appointed government. He succeeds former Maury Povich appointed sports di- general manager of KMEO and KQAL -FM FCC Commissioner E. M. Web- rector of wwiC Washington. Omaha. Stations are licensed to Na- ...
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709. 1964-02-24-BC-OCR-Page-0110 [Broadcasting Magazine]
... RADIO-Help Wanted RADIO-Situations Wanted MISCELLANEOUS Production- Programing, Others Announcers CONSERVATIVE NEWS COMMENTATORS KAIL TV Fresno, Calif. reaching a half Dick Clark Radio Show million viewers offers prime time to all Executive Producer sponsored -pre -sold conservative poli- MORNING PERSONALITY tical broadcasts at radio rates.. Now Ex Storz 50,000 watt P. D. Have programed A major prestige station in a top east- stations on both coasts and in mid South- carrying Dan Smoot, Manion Forum, ern market is seeking a morning enter- west. Have produced creative programing Richard Cotten and Dr. Fred Schwartz. tainer. Not a formula man. Rather, a and sales ...
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710. 1964-11-23-BC-OCR-Page-0082 [Broadcasting Magazine]
... . Gross re- elected chair- to Colorado Senate. He was elected to state House in 1962 Joseph T. Schmidling, formerly own- man of executive committee. and, before buying Denver sta- er of agency in Des Plaines, Ill. joins Donald B. Pearce appointed assistant tions in 1959, was with Storz and Fletcher, Wessel & Enright Advertising, treasurer of National Association of Balaban station groups. St. Joseph, Mo. as account executive. Broadcasters, replacing William L. Wal- Jeraldine Freed, with KHQA -TV Han- ker, new director of NAB's department nibal, Mo. Quincy, Ill. named sales of broadcast ...
42k
711. 1964-06-15-BC-OCR-Page-0093 [Broadcasting Magazine]
... ABC -TV. gram director. Roger W. Marks named continuity di- Sam Babcock, formerly with wile Kansas City, Mo. joins w9GY Minneap- rector of WTVN -TV Columbus, Ohio. olis as public service director and air Maxine Anderson, casting director personality. Stations are owned by for Hollywood producers of commer- Storz Broadcasting Co. cials, has moved her independent office Frank P. Gilhooley appointed sports to Goldwyn Studio, 1041 North For- director of WTOL Toledo, Ohio. mosa Avenue. George J. Mitchell, formerly produc- Edward J. Fischer, formerly with tion supervisor of wWLP -TV Springfield, Universal Studios, ...
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712. 1964-06-01-BC-OCR-Page-0042 [Broadcasting Magazine]
... so enthusiastic 13, Hotel Moraine, Chicago, and Oct. Bloch Organization, for finance and de- 15 -16, Northland Inn, Detroit. velopment of programing; Norman about the contemplated research that The RAB board also named George he offered to carry the tests on Taft Kudlick, formerly account executive, Armstrong of Storz Stations to fill the television stations. Taft owns WKRC -TV Heritage Station group, FM salesman; Cincinnati, wTVN -TV Columbus, Ohio, board seat vacated some months ago Jerome Smilo, formerly with NBC Ra- by the resignation of F. H. Brinkley of dio, programing, and Michael Sweeney, wiry-Tv ...
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713. 1964-08-03-BC-OCR-Page-0079 [Broadcasting Magazine]
... , former general director of special projects for Metro manager of KOMA TV Sales and southern division man- Oklahoma City, ap- ager of Screen Gems. pointed to same post at wDGY Minneapolis- Eugene J. Hynes Jr. for past two St. Paul. Stations are years account executive at WCBS -AM -FM owned by Storz New York, joins United Artists Televi- Broadcasting Co. He sion, that city, in same capacity. Phil Mr. Trammell succeeds Richard H. Williams, formerly with Time Inc. New Harris, who resigned to become gen- York, as sales manager for March of eral manager of WBZ Boston (BROAD ...
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714. 1964-07-06-BC-OCR-Page-0029 [Broadcasting Magazine]
... DDB K &E 1.5 1.4 Tender Leaf tea Ted Bates JWT 2.5 1.75 Kaiser Jeep Corp. Compton NC &K 5.0 3.5 J. P. Stevens M -E FRC &H 1.7 0.57 Kratter Corp. Stokely -Van Camp Ruppert Knicker- Gumbinner- frozen foods Tatham -Laird Bozell-Jacobs 1.0 0.3 bocker Beer North Turnbull 2.0 1.0 Storz Brewing Co. BBDO L &N 0.8 0.3 Lehn & Fink Van Camp Sea Food Co. GB &B EWR &R 3.5 2.2 Noreen hair color Geyer, Morey William Wrigley Jr. Co. Kudner EWR &R 1.5 0.95 rinse Ballard F &S &R 0.5 0.38 Stri -Dex Manoff F &S ...
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715. 1964-05-11-BC-OCR-Page-0098 [Broadcasting Magazine]
... -report news, also capable of pro BROADCASTING. nedy, Fla. WRKT-AM -FM, Cocoa Beach, Fla. duction commercials. Third -Class ticket re- Are you good enough to help replace two Growing single station market has immedi- quired. Contact Program Director, WCRO, men who left us to work for the Storz ate opening for aggressive young salesman. Johnstown, Pennsylvania. chain? We need two first phones. One must Excellent station sound, facilities, fringe know his engineering and become chief. benefits. Attractive salary plus commission. Call General Manager, 614 -393 -4991, Radio WMVO, Mount Vernon, Ohio. Immediate ...
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716. 1964-10-19-BC-OCR-Page-0025 [Broadcasting Magazine]
... KXOK St. Louis Storz Broadcasting Co. announces the appointment of ROl RADIO SALES COMPANY as its national representative effective november 1, 1964 ...
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717. 1964-03-16-BC-OCR-Page-0018 [Broadcasting Magazine]
... Milan, Italy. vention at New Hamilton hotel, Laredo. your share? April 16-FCC hearing on proposed TV program reporting form. Formerly ' April26 -May 2-Affiliated Advertis- on the Pepper Scene: ing Agencies Network conference, An- scheduled for March 12. drew Johnson hotel, Knoxville, Tenn. Graham Richards, Storz Natl. P.D. in April 16- 17-Annual meeting of Ches- April 27- Annual exchanging ideas ..Jim Storer re- apeake AP Broadcasters Association, stockholders meet- ports "Wonderful Music" ID's made ing of Wometco Enterprises Inc. Mid- for WJW wow Storer group meeting in Sheraton Belvedere hotel, Baltimore. way ...
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718. 1964-03-02-BC-OCR-Page-0050 [Broadcasting Magazine]
... - negotiations with ASCAP officials duced from a total of $980,000 in (CLOSED CIRCUIT, Jan. 13) . 1957 to $630,000 under the 1959-63 The committee is composed of chair- contract. Here there was explicit agree- man Mason and George W. Armstrong a worsening of a station's ability to of the Storz stations, vice chairman; pay. Both factors are more clearcut ment on a $350,000 reduction, and a new sustaining rate was devised that Elliott M. Sanger, WQXR New York, now than five years ago, he asserted. treasurer; Robert D. Enoch, wxLW In- was expected to produce ...
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719. 1964-02-17-BC-OCR-Page-0132 [Broadcasting Magazine]
... of promotion and community relations di- KRLD-AM -FM -TV Dallas -Fort Worth, re- Duren Check Jr. member of Nash- rector. He assumes all merchandising, ville, Tenn. bureau of UPI, appointed tired Feb. 7. He joined KRLD in 1929. public relations and promotion duties manager of news agency's Knoxville for Storz -owned station. bureau, replacing B. Lowry Bowman, INTERNATIONAL who moves to UPI staff in Washington. Harold O. Freeburg, former person- David Rogers, for- nel director of metropolitan Dade coun- mer news editor of Jerry Elliott, news director of wPTF- ty, named personnel director of Womet ...
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720. 1964-07-06-BC-OCR-Page-0027 [Broadcasting Magazine]
... getting spree, landing an estimated $5.8 five of the seven. will move to Warwick & Legler, New million in billing from Lever Brothers Burnett, which had already been York, and hot cocoa mix which (Lifebuoy) , Lucky Lager Brewing and signed to handle advertising for goes to VanSant, Dugdale & Co. Storz Brewing. It lost no appreciable Nestle's Quik, gains Nestea iced tea Baltimore (see table for estimated business during the past six months. mix, Choco -Bake, Nescafe, Choco- broadcast billing on all Nestle prod- Leo Burnett appears to have gained late bars and the Nestle semi -sweet ucts involved in the ...
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721. 1964-03-02-BC-OCR-Page-0046 [Broadcasting Magazine]
... , Lava, Secret and Lilt. of firm's advertising, nearly all of Knows Best, Day in Court, General which is in TV. IWT and BBDO also Hospital and Queen for a Day. Rep appointments .. handle other A-C products. The Union Underwear Co. through New Orleans: Roger O'Con- WSHO The Storz Brewing Co. Omaha, has appointed BBDO, Minneapolis, as its Grey Advertising, New York, has pur- nor, New York, as national representa- chased sponsorship in three ABC -TV agency, replacing Bozell & Jacobs, Oma- tive. daytime programs: Trailmaster, Father ha, which had handled the ...
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722. 1964-11-23-BC-OCR-Page-0024 [Broadcasting Magazine]
... Lifebuoy) and General Brewing Corp. (Lucky Lager 46. Carson /Roberts Inc. 11.6 Beer) , both broadcast users. Other new 47. Honig- Cooper & Harrington 11.15 accounts include National Distillers, 48. Warwick & Legler 11 McGregor -Doniger, New York Times, 49. Richard K. Manoff 10.5 Storz Brewing Corp. Ohio "65" Insur- 50. Edward H. Weiss 10.15 ance, and 3 -M Co. (corporate) . Major accounts resigned during the year were Kinney System, A. C. Gilbert, and In- vestors Diversified. Major network television accounts 22 (BROADCAST ADVERTISING) BROADCASTING, ...
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723. 1964-09-07-BC-OCR-Page-0076 [Broadcasting Magazine]
... now with Bozell & Jacobs Adver- clinics will consist of Grover C. Cobb, Car 54, Where Are You? (NBC tising, as its first director. Until 1958 twos Great Bend, Kan. moderator; Films) : WCYB -TV Bristol, Va. Johnson Broadcast Music Inc. conducted pro- Grahame Richards, Storz Broadcasting; City -Kingsport, Tenn. and WDBO-TV Or- gram meetings around the country for William J. Kaland, Westinghouse Broad- lando, Fla. broadcasters. casting, and David S. MacNeil, wcRB Boston. Silent Service 1 and II (NBC Films) : Five Elements The clinics to be WBRZ ...
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724. 1964-10-26-BC-OCR-Page-0098 [Broadcasting Magazine]
... along with two com- and others to Pacific Broadcasting Co. Wilkerson (15.88%) , Gerald E. Weist (3.08 %) , mon carrier stations. Action Oct. 14. owned by Lawrence S. Berger (51 %) , Mrs. John F. Davis (2.13 %) , Dorothy F. Storz Fred Goodstein (29%) , Marcus Loew II Steven D. Brown, Shepard Curelop, Ronald WRSC State College, Pa. Granted transfer (6 %) , William H. Brown (5 %) , William E. M. Mercer and Richard E. Shireman (each of control of licensee corporation, ...
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725. 1965-04-26-BC-OCR-Page-0067 [Broadcasting Magazine]
... artistry in his haunting, sensitive inter- [ions (which includes WQAM) , died on pretation of the true meaning of the April 13, 1964. Berlin Wall. Burr Tillstrom's heart and Since Mr. Storz had attended the hands portrayed the depths of the wall's University of Nebraska and the uni- tragic separation of families and loved versity has a radio -television depart- ones. It left an enduring mark not only ment, Mr. Sandler, in a letter being sent on the television screen, but also on the to broadcasters, said: "It would be mind of the viewer. Mr. Tillstrom's ser- ...
40k
726. 1965-06-07-BC-OCR-Page-0008 [Broadcasting Magazine]
... what's an influencible? A listener. Specifically, a Storz radio listener. Influencibles are the "in- touch" young moderns with ideas .. buying ideas. It stands to reason that when you talk to the greatest number of people in a given market, your product or service gets known, and bought, faster. Got something to sell? Influence the influencibles: On a Storz station you get action where it counts-in sales. @ 1965 Storz Broadcasting Co. Inc. STORZ B WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman ...
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727. 1965-11-01-BC-OCR-Page-0001 [Broadcasting Magazine]
... AND RADIO TV networks shuffle lineup to reinforce weak spots. p27 Advertisers told they can't afford to overlook color. p34 FCC's radio birth control pill is a big dud. p54 Congress, Carnegie group want some ETV answers. p55 COMPLETE INDEX PAGE 7 What is an influenclble 2 A potential customer who lis- tens to Storz radio. An influ- encible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and services. Storz radio effectively reaches more of these potential cus- tomers who are forming life- time buying habits. Influence the Influencibles. Get the re ...
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728. 1965-09-06-BC-OCR-Page-0018 [Broadcasting Magazine]
... a day or two after KPBI got on the air. William E. Pierson, president, KPBI(FM) Denver. Bureaus New York: 444 Madison Avenue, 10022. Tele- phone: 212Plaza 5 -8354. DAYTONA BEACH EDITORIAL Dian-roe: Rufus Crater: SENIOR David Berlyn, Rocco Famighetti; Memorial fund for Storz EDITOss: ASSOCIATE EDITOR: John Gardiner; STAFF CAPE KENNEDY WRITERS: Ellen R. McCormick, John O'Hara: ASSISTANT: Frances Bonovitch. EDITOR: May I first thank you very NATIONAL SALES MANAGER: Warren W. Mid- the Mid -Florida Urban Complex much for the great publicity you gave dleton; INSTITUTIONAL SALES ...
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729. 1965-09-20-BC-OCR-Page-0008 [Broadcasting Magazine]
... JJ What is an influencibley 2 A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles © . Get the re- sponse you want with Storz radio. © 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis-St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman) ...
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730. 1965-10-11-BC-OCR-Page-0001 [Broadcasting Magazine]
... fairness. p58 TV showsheets: what's on the networks this fall. p68 m COMPLETE INDEX PAGE 7 x -o w o- v What is an nfluenclble A radio lover. An influencible loves all kinds of radios. Car -adios. Home radios. Away - :rom -home transistor radios. Vlost of all an influencible oves Storz radio. This young Idult audience, many of them (oung marrieds with children, s influenced by your message )n Storz radio. figure it out yourself. When ou've got the buying audi- :nce, you've got the sale. nfluence the influencibles.© ) 1965 Storz Broadcasting Co. Inc. STORZ ...
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731. 1965-08-02-BC-OCR-Page-0008 [Broadcasting Magazine]
... What is an e? A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away- from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audience, you've got the sale. Influence the in- fluencibles. c 1905 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM ...
129k
732. 1965-08-30-BC-OCR-Page-0001 [Broadcasting Magazine]
... per -family TV spending up 13.5% in `64. p28 Church claims right to be heard in WLBT(TV) case. p54 Network news chiefs a change verbal blows on space coverage. p51 COMPLETE INDEX PAGE 7 ti o o, What is an Part of the go-go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. The young marrieds. The crowd with shopping lists umpteen feet long, just wait- ing to be told their business is appreciated. So why not tell em? Influence the influenci- bles.` On a Storz station you ...
103k
733. 1965-06-21-BC-OCR-Page-0001 [Broadcasting Magazine]
... in prime time. p27 r Pter Special report: FM's face fall program -split deadline. p40 N 442 A new proposal advanced for the regulation of CATV. p56 )C ` . n Action on multiple- ownership rules runs snagged. p66 .r, i COMPLETE INDEX PAGE 7 orn o tener. Specifically, a Storz io listener. Influencibles the "in-touch" young erns with ideas. .buying s. It stands to reason that n you talk to the greatest ber of people in a given ket, your product or vice gets known, and ght, faster. Got something sell? Influence the encibles.` On a Storz ion ...
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734. 1965-05-24-BC-OCR-Page-0008 [Broadcasting Magazine]
... WHAT IS AN INFLUENCIBLE? She's the gal..or the guy..on the move. The young woman or man who listens to radio- Storz radio. They like the sound of music.. the tempo and timeliness of the news ..the frequent weather reports ..the audience participation shows. These young people, many of them young marrieds with children, are influenced by radio. They are open- minded in their buying habits.. are still establishing their favorite brands and favorite stores. Influence the influencb/es. They'll listen to your sales story on a Storz station. 8 STO R WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis ( ...
110k
735. 1965-07-05-BC-OCR-Page-0008 [Broadcasting Magazine]
... What is an b'tItt uÓ tit 4Y.`y " ': : . Library- University gase, Mo. Force lluxwell Air AIR FORG. PROPERTY Part of the go /go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. The young marrieds. The crowd with shopping lists umpteen feet long, just waiting to be told their business is appreciated. So why not tell em? Influence the influencibles.© On a Storz station you talk to the most influenceable people so the word gets around faster because the go -go crowd responds. 8 STÖR WDGY ...
61k
736. 1965-01-04-BC-OCR-Page-0021 [Broadcasting Magazine]
... M -E 2.3 1.6 Tender Leaf tea Bates JWT 2.5 1.75 Miles Labs J. P. Stevens M -E Fletcher 1.7 0.57 Alka -Seltzer Jack Tinker Wade 12.0 10.0 Nestle Co. Richards Quik, chocolate prods, Stokely -Van Camp Every -ready cocoa, frozen foods Tatham -Laird Bozell- Jacobs 1.0 0.3 bars, morsels, cookie Storz Brewing Co. BBDO L &N 0.8 0.3 mix, Nestle's choco- Transogram F &S &R Helitzer, 1.4 0.94 bake Burnett M -E 8.0 6.0 Waring & Nestea Warwick & M -E 2.5 2.45 Wayne Legler Van Camp Sea Food Co. GB &B Wasey 3.5 2.2 Hot cocoa mix Van Sant. ...
79k
737. 1965-07-19-BC-OCR-Page-0088 [Broadcasting Magazine]
... Commissioner Wadsworth dissented. Broadcast Bureau's comment on petition for Beacon Broadcasting Concern. Martinsburg, reconsideration in proceeding on applica' Pa. Action July 8. Routine roundup tions for new FM's in Springfield and Ware, Mass. respectively. Action July 8. By Hearing Examiner Arthur A. Gladstone ACTIONS BY REVIEW BOARD Granted motion by Storz Broadcasting Formalized rulings made at July 12 In proceeding on AM applications of Co. (WTIX) , New Orleans, to extend time further prehearing conference in proceed- Charlottesville Broadcasting Corp. (WINA) , to July 29 to file responsive pleadings to ing on applications of Associated Television Charlottesville, and WBXM Broadcasting motion ...
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738. 1965-11-15-BC-OCR-Page-0001 [Broadcasting Magazine]
... from CATV to ratings. p44 Carnegie appoints study group for ETV evaluation. p74 Radio was the brightest light in Northeast blackout. p78 COMPLETE INDEX PAGE 7 is an ipfiuencible? One of the lively ones. Intense, inter- ested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Mar- rieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, re- sponsible audience and get sales action fast. Influence the influencibles." C? . 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis ...
94k
739. 1965-06-21-BC-OCR-Page-0064 [Broadcasting Magazine]
... give that's worth hearing." Mr. Arm- Los Angeles, was a victory meeting for Microphone's power strong charged "vapid, safe-playing" the association, whose efforts were editorials are no help in the drive for largely responsible for the passage of not fully realized "straight, unfettered editorializing." Higher Plane The Storz executive a bill allowing radio and TV newsmen to take their mikes and cameras into said broadcasters must not fear the meetings of public administrative agen- The power of the press has long "power of the press" and must work cies within the state. In broadcast edi- since given way to the power of ...
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740. 1965-01-11-BC-OCR-Page-0075 [Broadcasting Magazine]
... quarterback, winning 7 -0. However the WHB team, with George (Bud) Arm- strong, Storz executive vice president, at quarterback, was the statistical win- ner of the touch game, picking up seven first downs and holding its opponents to none. Name change The Publicists Associa- tion, Hollywood, Local 818 of the In- ternational Alliance of Theatrical Stage Employes, has changed its name to The Publicists Guild, a name the union used from its formation in the late iUBE 1930's to its affiliation with IATSE in 1955, when it became the Publicists Association. Group's current member- ship exceeds 575 press ...
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741. 1965-10-25-BC-OCR-Page-0006 [Broadcasting Magazine]
... What is an 1 nfluenc1 le One of the lively ones. Intense, interested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Marrieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, responsible audience and get sales action fast. Influence the influencibles. 8 STÖR WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman) KOMA Oklahoma City (Blair) WQAM Miami (Blair) BROADCASTING, October ...
100k
742. 1965-03-29-BC-OCR-Page-0068 [Broadcasting Magazine]
... , WRFD A possibility that the All- Industry licenses and on the use and relative Worthington -Columbus, Ohio; Robert Radio Station Music License Commit- values of different kinds of music are Arnold, Time -Life Broadcast; George tee will ask the court to require the needed in determining "reasonable" W. Armstrong, Storz Broadcasting, and American Society of Composers, Au- rates for the use of ASCAP music by Emanuel Dannett of the New York thors and Publishers to turn over in- TV stations. law firm of McGoldrick, Dannett, timate financial and music-use data was He held that the question to be de- Horowitz & ...
67k
743. 1965-09-06-BC-OCR-Page-0086 [Broadcasting Magazine]
... mod. of CP to change type trans. and type and remote control point; ERP 77 kw; ant. ant. ht. 255 ft.; remote control permitted. New call letters requested Remote control permitted for following: KFKA, Mid Western Radio Corp. Greeley. Colo.; conditions; and WHB, Storz Broad- casting Co. Kansas City, Mo.; conditions. WHBC -FM Canton, Ohio -Granted CP to install new ant. increase ERP to 44 kw, decrease ant. ht. to 370 ft. and make engi- WIVY -FM Jacksonville, Fla. Inc. Requests WEBL. - WIVY neering changes; remote control ...
51k
744. 1965-09-20-BC-OCR-Page-0014 [Broadcasting Magazine]
... T. Wasilewski, president of National Associa- tion of Broadcasters; Senator Carl T. Cur- tis (R - Neb.); FCC Commissioner Robert E. Lee; Frank Stisser, president of C. E. Hooper Inc. New York; George W. (Bud) Armstrong, executive vice president, Storz Stations. Blackstone hotel, Omaha. Sept. 24-FCC Chairman E. William Henry to deliver address at the "FCC Day" held by the International Radio & Television Society newsmaker luncheon. Grand Ball- room of the Waldorf -Astoria, New York. Sept. 24- 25-Northeast area conference of American Women in Radio ...
67k
745. 1965-08-23-BC-OCR-Page-0086 [Broadcasting Magazine]
... Examiner Walther W. Guenther to extend time to Aug. 13 to file replies to ment of CP from Mid -America Broadcast- issued initial decision looking toward re- oppositions to motion to enlarge issues in ing Corp. to South Central Broadcasting quiring Kenneth E. Miller, tr/as Kentown proceeding on AM application of Storz Corp. owned by John A. Engelbrecht Speedway and Hobbies, Garden Grove, Broadcasting Co. (WTIX) . New Orleans. (39.8%) , George F. Stoltz (39.6 %) , Leigh - Calif. to cease and desist from operating Action Aug. 11. man D. Groves (19.8 ...
48k
746. 1965-06-14-BC-OCR-Page-0104 [Broadcasting Magazine]
... James D. Cunningham Clarke Broadcasting Corp. to enlarge issues Springfield, Va. denied petition by WGAY Designated Examiner Isadore A. Honig in proceeding on WHOO application. Action Inc. to enlarge issues. Members Nelson and to preside at hearings in proceeding on AM June 9. Pincock abstained from voting. Action June application of Storz Broadcasting Co. By memorandum opinion and order in 7. (WTIX) , New Orleans: scheduled prehear- proceeding on applications of Nebraska Granted petition by Vaughn-Hanssen ing conference for July 8 and hearing for Rural Radio Association (KRVN) Lexing- Co. Melbourne, Fla. and Cape Canaveral July 29. Action June 7 ...
45k
747. 1965-02-22-BC-OCR-Page-0116 [Broadcasting Magazine]
... Minneapolis- tor Products Division St. Paul, as announcer on morning NEWS of International Tele- show, replacing Mort Crowley who Walter Sheridan, former special as- phone and Telegraph, joins loco( St. Louis. All stations are sistant to U. S. attorney general, joins joins industrial and licensed to Storz Broadcasting Co. NBC News, Washington, as special commercial depart- Lee Cannon, cen- correspondent. ments of DuMont Mr. Carney tral division manager Laboratories Division Patrick O'Reilly, producer of The of Fairchild Camera and Instrument of Screen Entertain- Big News at KNXT(TV) Los Angeles, ment Co. TV ...
52k
748. 1965-01-25-BC-OCR-Page-0009 [Broadcasting Magazine]
... would prefer changes in law that would Commission vote was 3 -1, with Com- man for KcMO Kansas City, Mo. be- permit commission to eliminate least missioner Lee dissenting and Commis- came commercial manager of KDUL promising applicants and then to direct sioners Kenneth A. Cox and Loevinger there, then moved to Todd Storz sta- remaining contenders to work out not participating. Chairman Henry and tions, starting as salesman for WHB merger arrangement, if possible. Commissioners Robert T. Bartley and Kansas City and becoming vice presi- Commissioner Lee Loevinger, with- Rosei H. Hyde constituted majority. dent and general manager of wDGY out ...
35k
749. 1965-10-11-BC-OCR-Page-0081 [Broadcasting Magazine]
... . Action Oct. I. to petitions for reconsideration. Action Birmingham, Ala. to receive in evidence Oct. 1. Sept. 28. its Exhibit 1A, cancel Oct. 4 further hear- ing, and close record in proceeding on AM By Hearing Examiner Elizabeth C. Smith Actions by the FCC application of Storz Broadcasting Co. Granted petition by The Superior (WTIX) , New Orleans, and afforded time Broadcasting Corp. for leave to amend its Commission on Sept. 27 granted petition to Nov. 1 to file proposed findings and to application for new TV to operate on chan- by Midwest Radio -Television Inc. ( ...
50k
750. 1965-11-22-BC-OCR-Page-0078 [Broadcasting Magazine]
... R. F. Van Wickle, H. J. Geist, R. P. UHF -ultra high frequency. unl. unlimited visual. w- watts. - hours. VHF -very high frequency. vis. educational. surance Group. and 26% stockholder of Buttercup Foods Inc. Mr. Keenan is vice president of Storz Brewing Co. Ann. Nov. 5. Norfolk, Va. Edmund D. Baydnsh. UHF channel 39 (620 -626 mc); ERP 247 kw vis. Leonard, R. L. Norton (each 21.6 %) , M. L. Tiers (9.1 %) , S. E. Schwartz ( ...
66k
751. 1965-10-11-BC-OCR-Page-0074 [Broadcasting Magazine]
... Mr. Goodman Mr. Sarnoff He was named director of sales The new presidents, who will also assume office Jan. 1, are Walter D. KcMO Kansas City, Mo. as salesman. planning for radio network in 1956, Scott, NBC -TV; Stephen B. Labun- Later he served at Todd Storz sta- became VP of NBC in 1959 and ski, NBC Radio; Raymond W. Wel- tions WHB Kansas City and wDGY was made general manager of NBC pott, NBC -owned stations; William Minneapolis. His first network expe- Radio in 1960. R. McAndrew, NBC News, and rience was ...
44k
752. 1965-09-13-BC-OCR-Page-0014 [Broadcasting Magazine]
... union's basic tion of Broadcasters; Senator Carl T. Cur- tis (R - Neb.); FCC Commissioner Robert E. Lee; Frank Stisser, president of C. E. Hooper Inc. New York; George W. (Bud) Sept. 15-Meeting of board of governors Armstrong, executive vice president, Storz of New York chapter of The National Stations. Blackstone hotel, Omaha. Academy of Television Arts and Sciences, ne President Sonny Fox presiding. Overseas Sept. 19 -21- Annual fall meeting and elec- Press Club. tion of officers of Louisiana and Mississippi Sept. 15 -18 -12th annual CBS Radio Affili- ...
67k
753. 1965-04-05-BC-OCR-Page-0114 [Broadcasting Magazine]
... to middle road. Box D -38, BROADCASTING. Editorial writer for top station in North- purchase all or part, prefer New England Top forty personality jock. Eight years ex- east to research and write hard hitting or Middle Atlantic states. Box D -77, BROAD- perience, including Plough, Bartell, StOrz. edits for television and radio. Immediate CASTING. Production second to none. You supply the opening. Rush complete resume to Box future, I'll make my own security. Major D -75, BROADCASTING. market or PD slot in medium. Will con- Sales sider Canada. Tape, resume, production Newsman ...
45k
754. 1965-09-06-BC-OCR-Page-0078 [Broadcasting Magazine]
... . as supplemented by nied motion by Voice of Dixie, Inc. (WVOK) . Mutual Insurance Co. (100 %) , to Forward Blue Island Community Broadcasting Inc. Birmingham. Ala. to enlarge issues as to of Iowa Inc. owned by Wisconsin Valley and Evelyn R. Chauvin Schoonfield and dis- AM application of Storz Broadcasting Co. Television Corp. (100 %) . Consideration $3. missed Blue Island's application for new (WTIX) , New Orleans. La. Action Aug. 30. 500,000. Wisconsin Valley is owned by O. FM in Blue Island, Ill. granted Shoonfield's Dismissed motion by Campbell and Charles Lemke ( ...
50k
755. 1965-09-13-BC-OCR-Page-0096 [Broadcasting Magazine]
... re- pending file and placed it on processing plies to oppositions to its motion to modify e On own motion, rescheduled further line. Action Sept. 8. and enlarge issues. Action Sept. 8. hearing for Oct. 4 in proceeding on AM ap- Commission waived sec. 1.569 of rules plication of Storz Broadcasting Co. New and accepted for filing application of E. F. Granted motion by Lowry Tims Co. Orleans. Action Sept. 7. Jones Jr. for new daytime AM to operate to extend time to Oct. 4 to file exceptions Granted petition by WDAD Inc. and on 1130 kc, 250 w, in ...
43k
756. 1965-11-01-BC-OCR-Page-0072 [Broadcasting Magazine]
... petition by NBC Affiliates and extended dates for scheduled filing for replies being unaffected to enlarge issues as to KOFI. Action Oct. 26. comments and replies in rule making por- by this order in proceeding on AM applica- In proceeding on application of Twelve tion (paragraphs 14 through 22) to same tion of Storz Broadcasting Co. (WTIX) . Seventy Inc. for renewal of license of dates as those in notice of inquiry concern- New Orleans. Action Oct. 26. WTID Newport News, Va. granted petition ing territorial exclusivity of TV programs Denied request by Midwest Television by Broadcast Bureau to extend time to in Doc. ...
42k
757. 1965-02-22-BC-OCR-Page-0127 [Broadcasting Magazine]
... Mail tape of your work, resume and picture to: apply. This is your opportunity for an unlimited future. All replies . : be New York headquartered, with con - siderable travel involved. Send resume Deane Johnson Director of Programing strictly confidential. : and salary requirements to: Box 1520 - KOMA (A Storz Station) Oklahoma City Box B -253, BROADCASTING ' Box B -342, BROADCASTING ; 136 BROADCASTING, February 22, 1965 ...
62k
758. Television-1965-Oct-OCR-Page-0052 [Television Magazine]
... , but things are going the new station in town without going things just for the sake of doing some- to be different. Fifteen years ago, who broke paying for that reason. thing. was aware and sharp enough to think Where the pressure from the com- that Gordon McLendon and T o d d Storz mission to activate a CP is particularly would come along and knock the tar out intense yet the current chances for ac- of the network O&O radio stations with ceptance in that market particularly 5 kw and 15-man organizations? W h o bleak, a U — not willing to lose what ONE MAN'S MONEY ...
151k
759. 1966-10-10-BC-OCR-Page-0008 [Broadcasting Magazine]
... what is an ipfiuencib1e . A listener. Specifically, a Storz radio listener. Influencibles are the "in- touch" young moderns with ideas .. buying ideas. It stands to reason that when you talk to the greatest number of people in a given market, your product or service gets known, and bought, faster. Got something to sell? Influence the influencibles'` On a Storz station you get action where it counts -in sales. ( 1965 Storz Broadcasting Co. Inc. STORZ 8 WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New ...
67k
760. 1966-04-04-BC-OCR-Page-0001 [Broadcasting Magazine]
... Is atest of the FCC's program authority in the future? p35 Pulsebeat at TFE: search was on for first -run color. p106 ABC -TV's fourth commercial restricted to Batcave. p38 ABC -ITT stress competitive benefits in merger filing. p66 COMPLETE INDEX PACE 7 What is an influenclble A potential customer who lis- tens to Storz radio. An influ- encible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and services. Storz radio effectively reaches more of these potential cus- tomers who are forming life- time buying habits. Influence the Influencibles. Get the re ...
94k
761. 1966-02-28-BC-OCR-Page-0008 [Broadcasting Magazine]
... What is an influencible 2 A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles © . Get the re- sponse you want with Storz radio. 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman) ( ...
80k
762. 1966-06-13-BC-OCR-Page-0008 [Broadcasting Magazine]
... What is an 1nf]UenC1ÌJle A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles © . Get the re- sponse you want with Storz radio. © 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis-St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman) ...
85k
763. 1966-11-07-BC-OCR-Page-0008 [Broadcasting Magazine]
... What is an influenclblem 2 A potential customer who listens to Storz radio. An influencible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and serv- ices. Storz radio effectively reaches more of these potential customers who are forming lifetime buying habits. Influence the Influencibles © . Get the re- sponse you want with Storz radio. © 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. Paul WHB Kansas City KOMA Oklahoma City (Blair) (Blair) (Blair) KXOK St. Louis WTIX New Orleans WQAM Miami (AM Sales) (Eastman) ...
85k
764. 1966-08-29-BC-OCR-Page-0001 [Broadcasting Magazine]
... : radios roll out of the plants, too. p59 COMPLETE INDEX PAGE 7 What is an llUenlble A potential customer who lis- tens to Sturz radio. An influ- encible is a modern young adult, probably married, most certainly with buying power and a need and desire to buy many products and services. Storz radio effectively reaches more of these potential cus- tomers who are forming life- time buying habits. Influence the Influenciblesc'. Get the re- sponse you want with Storz radio.-c 1965 Storz Broadcasting Co. Inc. STORZ WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) ...
114k
765. 1966-08-29-BC-OCR-Page-0009 [Broadcasting Magazine]
... D - al in scope." Examiner also favored Ultravision Ark.) , chairman of Senate Foreign Re- in area of integration of ownership lations Committee which must approve with day-to -day management of pro- ambassadorial appointments, has been posed station, and said it deserved "sub- at odds recently with Washington Post's Storz group is returning stantial preference" in that grant would editorial policies on Vietnam and with promote greater diversity of ownership paper's handling of his speeches. He its headquarters to Omaha of mass media. recently charged Post and Washington Evening Star with distorting some of Storz Broadcasting Co. is reestablish- his remarks because "of ...
46k
766. 1966-03-14-BC-OCR-Page-0001 [Broadcasting Magazine]
... 1 billion year for spot TV. p44 Network radio gets $17.6 million in 65's 3d quarter. p45 COMPLETE INDEX PAGE 7 W What is an lnfluenclble A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away - from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audi- ence, you've got the sale. Influence the influencib /es.© C 1965 Storz Broadcasting Co. Inc. STORZ WDGY ...
111k
767. 1966-09-12-BC-OCR-Page-0008 [Broadcasting Magazine]
... v What is an influencible, A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away-from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audience, you've got the sale. Influence the in- fluencib /es. CG 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis-St. Paul WHB Kansas :11, KOMA Oklahoma City (Blair) (Bloc) .Blair) -KXOK St. Louis WTIX New Orleans WQAM Miami ...
158k
768. 1966-02-14-BC-OCR-Page-0001 [Broadcasting Magazine]
... cooperation. p32 Three TV stations change hands for $6.5 million. p52 UHF allocations table modified slightly by FCC. p68 COMPLETE INDEX PAGE 7 V-t F" * > , " L _ 3."v."4 VS* What is an 1lUC'nCibleO Part of the go-go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. The young marrieds. The crowd with shopping lists umpteen feet long, just wait- ing to be told their business is appreciated. So why not tell em? Influence the influenci- bies. On a Storz station you talk ...
109k
769. 1966-08-15-BC-OCR-Page-0008 [Broadcasting Magazine]
... Part of the go -go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. The young marrieds. The crowd with shopping lists umpteen feet long, just waiting to be told their business is appreciated. So why not tell em? Influence the influencibles.© On a Storz station you talk to the most influenceable people so the word gets around faster because the go -go crowd responds. B STOR WDGY Minneapolis-St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman) KOMA Oklahoma City ...
62k
770. 1966-04-25-BC-OCR-Page-0008 [Broadcasting Magazine]
... Part of the go -go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. The young marrieds. The crowd with shopping lists umpteen feet long, just waiting to be told their business is appreciated. So why not tell em? Influence the influencibles.© On a Storz station you talk to the most influenceable people so the word gets around faster because the go -go crowd responds. 8 STO R WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman) KOMA ...
62k
771. 1966-03-28-BC-OCR-Page-0165 [Broadcasting Magazine]
... of license from Mullis and Hearne Broad- casting Co. to Howard L. Tullis and John Review board by memorandum opinion and order denied petition by Broadcast A PUZZLE? P. Hearne db/as Tullis and Hearne Broad- Bureau to reopen record in proceeding on casting. Transfer is for legal convenience AM application of Storz Broadcasting Co. only. No financial consideration. Ann. (WTIX) , New Orleans; and ordered that March 21. Storz notify board within 10 days if it is dissatisfied with procedure set forth in WSIM Prichard, Ala -Seeks assignment of memorandum opinion. Action March 18. license from Broadcast Service of Mobile ...
60k
772. 1966-01-03-BC-OCR-Page-0008 [Broadcasting Magazine]
... What is an 1nflUenC1b1 Mr University :r ; .e ee,OC 4 Ma. Maxwel9 PROPERTY , S.. Al- E Part of the go -go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. The young marrieds. The crowd with shopping lists umpteen feet long, just waiting to be told their business is appreciated. So why not tell em? Influence the influencibles.© On a Storz station you talk to the most influenceable people so the word gets around faster because the go -go crowd responds. STOR WDGY Minneapolis -St. Paul (Blair) ...
58k
773. 1966-10-17-BC-OCR-Page-0001 [Broadcasting Magazine]
... outstrips other media. p31 FCC interim form embodies NAB commercial standards. p34 Is CATV's great leap forward' tripping over phone wires? p44 Bombardment begins for NAM's land- mobile invasion. p52 4er ,ari ,ti COMPLETE INDEX PAGE 7 cat\ Moorhead,(nn. HAT IS AN nfluenclble 2 listener. Specifically, a Storz adio listener. Influencibles re the'"in- touch" young oderns with ideas ..buying eas, It stands to reason that hen you talk to the greatest `timber of people in a given arket, your product or service gets known, and ought, faster. Got something o sell? Influence the nfluencibles ...
119k
774. 1966-05-23-BC-OCR-Page-0008 [Broadcasting Magazine]
... v What is an 1nf1UepCjble, A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away- from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audience, you've got the sale. Influence the in- fluencibles. 1965 Story Broadcasting Co. loc. WOGY Minneapolis-St dui WHB ;Cansas tàn. KOMA Oklahomd C (Blair B: . KXOK St. Lows WTIX New Orleans WQAM Miam Seles; Eastr- ...
125k
775. 1966-06-20-BC-OCR-Page-0001 [Broadcasting Magazine]
... Nèspapers' best clients become more TV- conscious. p43 urnett's Banks: TV's costs enhance radio's beauty. p42 4:7 jttyi COMPLETE INDEX PAGE 7 is an influencible 2 One of the lively ones. Intense, inter- ested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Mar- rieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, re- sponsible audience and get sales action fast. Influence the influencibles. C) 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. ...
102k
776. 1966-01-31-BC-OCR-Page-0008 [Broadcasting Magazine]
... What is an A radio lover. An influencible loves all kinds of radios. Car radios. Home radios. Away- from -home transistor radios. Most of all an influencible loves Storz radio. This young adult audience, many of them young marrieds with children, is influenced by your message on Storz radio. Figure it out yourself. When you've got the buying audience, you've got the sale Influence the in- fluencib/es. 1965 Sron Cu. Inc iNDGY Minneapolis -Sr. )ul WHB Kinsas Ca. KOMA Okla?uurmi e Bl r KXOK St. loirs WTIX New Orleac, WQAM Mlam IAM Sale, B BROADCASTING ...
125k
777. 1966-11-14-BC-OCR-Page-0001 [Broadcasting Magazine]
... p56 Networks raced to call the vote -right or wrong. p62 Carl B. Ylvisa!:er lArary Moorhead, Minn. / COMPLETE INDEX PAGE 7 is an influencible 2 One of the lively ones. Intense, inter- ested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Mar- rieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, re- sponsible audience and get sales action fast. Influence the influencibles.` ' 1965 Storz Broadcasting Co. Inc. WDGY Minneapolis -St. ...
106k
778. 1966-10-31-BC-OCR-Page-0001 [Broadcasting Magazine]
... approach to flood of CATV hearings. p52 Broadcasting and the 89th Congress: parting look. p56 a Comsat's new satellite may bring Hawaiian elections by TV. p82 COMPLETE INDEX PAGE 7 . v'sv'7... 77. Car! B. What is an ljluenlle` 2 Part of the go -go crowd. The part that listens to Storz radio, then goes out and buys your product or service. The young moderns. Theyoung marrieds. The crowd with shopping lists umpteen feet long, just wait- ing to be told their business is appreciated. So why not tell em? Influence the influenci- bles. On a Storz station you talk to ...
103k
779. 1966-12-05-BC-OCR-Page-0008 [Broadcasting Magazine]
... what is an influencible 2 One of the lively ones. Intense, interested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Marrieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, responsible audience and get sales action fast. Influence the influencibles.© 8 STOR WDGY Minneapolis-St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman) KOMA Oklahoma City (Blair) WQAM Miami (Blair) BROADCASTING, DECEMBER 5 ...
113k
780. 1966-07-18-BC-OCR-Page-0008 [Broadcasting Magazine]
... what is an infiuencib1e© One of the lively ones. Intense, interested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Marrieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, responsible audience and get sales action fast. Influence the influencibles B STOR WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman) KOMA Oklahoma City (Blair) WQAM Miami (Blair) BROADCASTING, July 18, ...
112k
781. 1966-09-12-BC-OCR-Page-0048 [Broadcasting Magazine]
... approved in that city last to the same amount of space they had tion committee. week by the NAB's convention corn - in 1966. The cost, however, will be Co- chairmen of the award unit mittee. In most respects the 1967 format higher, increased from the previous are George W. Armstrong, Storz will be a repeat of the record -breaking $3.50 per -square -foot to a new rate of Broadcasting, and John T. Mur- 1966 convention. $5 - per -square foot. Gayou Management Final convention details will be Co. of St. Louis will once again he worked out and NAB board approval ...
48k
782. 1966-10-17-BC-OCR-Page-0022 [Broadcasting Magazine]
... ton State Association of Broadcasters and YOUNG MEN WITH IDEAS Oregon Association of Broadcasters. Speak- ers include George Bartlett, vice president for engineering, National Association of Broadcasters; Charles A. Sweeny, director TO ST. LOUIS of bureau of deceptive practices, Federal Trade Commission; George W. Armstrong, vice president, Storz Broadcasting Co. Hilton hotel, Portland, Ore. November 14 -16, 1966 . Nov. 14 -Joint "newsmaker" luncheon of International Radio and Television Society with the National Association of Broad- casters. Vincent Wasilewski, NAB president, is the speaker. Waldorf -Astoria hotel, New York. Nov. 14-Twelfth ...
42k
783. 1966-03-28-BC-OCR-Page-0008 [Broadcasting Magazine]
... what is an influenclble One of the lively ones. Intense, interested, keenly attuned. This vital market of young adults has tremendous buying power, and Storz radio reaches them. The influencibles are mostly Young Marrieds with children, so chances are they're in the market for your product or service. Concentrate on this lively, responsible audience and get sales action fast. Influence the influencibles.@ 8 STOR WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (AM Sales) WHB Kansas City (Blair) WTIX New Orleans (Eastman) KOMA Oklahoma City (Blair) WQAM Miami (Blair) BROADCASTING, March 28 ...
113k
784. 1966-05-16-BC-OCR-Page-0079 [Broadcasting Magazine]
... , with Tedesco Inc. Empire president, died May 6. Surviv- ing are four daughters. Jack M. Nitzburg, 55, administrative St. Paul, elected to city council of St. assistant to sales manager of American Paul. Jack Sandler, 50, Society of Composers, Authors & Pub- VP of Storz Broad- lishers, died May 8 of heart attack at INTERNATIONAL casting Co. died of South Nassau hospital in New York. heart attack May 5 in He is survived by his wife, Lucille, and John F. Glasier, advertising manager Miami Beach, Fla. He daughter. of Ford Motor Co. of ...
51k
785. 1966-06-27-BC-OCR-Page-0056 [Broadcasting Magazine]
... , Horowitz & Golub, who Nashville, Tenn. was jailed for also represents them in the ASCAP four hours on contempt of court litigation. charges after he took pictures out- Other committee members are Elliott side the courtroom of a defendant M. Sanger, WQxn New York; George in a murder trial. Armstrong, Storz Stations; Robert D. Incident occurred June 16 at Enoch, wxl.w Indianapolis; Herbert E. Springfield, Tenn. During the noon Evans, Peoples Broadcasting Stations; recess, according to photographer John J. Heywood, Avco Broadcasting Lew Penuel, the defendant and cir- Co. and Allen Jensen, KID Idaho Falls ...
52k
786. 1966-09-26-BC-OCR-Page-0084 [Broadcasting Magazine]
... C. appointed pro- cisco. Mr. Moudy has served as direc- tor of special station services and assist- gram director of WIST-FM. Ed Peters, manager of WMBD-AM -FM Pe- ant to president of ABC Radio, and Milton DeLugg named musical direc- oria, Ill. named di- spent eight years with Storz Broadcast- tor and conductor of NBC -TV's The rector of radio for ing Co. as VP- director of engineering. Tonight Show Starring Johnny Carson Midwest Television Al Hulsen, noncommercial WFCR Am- in New York. Inc. San Diego. Mid- herst, Mass. re- elected chairman of Norton T. Gretzler ...
40k
787. 1966-10-24-BC-OCR-Page-0014 [Broadcasting Magazine]
... FCC Commissioner Be sure to obtain price quota- James Wadsworth; Robert Pauley, president. of bureau of deceptive practices, Federal tions and engineering assist- ABC Radio: Miles David, president, Radio Trade Commission; George W. Armstrong, ance for your complete tower Advertising Bureau; Arthur Meyerhoff, vice president, Storz Broadcasting Co. Hilton needs from America's foremost president, Arthur Meyerhoff & Associates: hotel, Portland, Ore. tower erection service. Paul Comstock, vice president for govern- Nov. 11 -13 -Fall meeting of the Ohio Asso- ment affairs, National Association of Broad- ciated Press Broadcasters Association. Chris- ...
65k
788. 1966-05-09-BC-OCR-Page-0121 [Broadcasting Magazine]
... N. C. and procedure which board may find desirable application of Dixie Broadcasting Corp. for in considering whether or not financial issue should be added respecting WLBA. Action May 4. new station in Aurora, N. C. Member Nel- son abstained from voting. Action April 28. Review board granted motion by Storz WAAC By memorandum opinion and order re- Broadcasting Co. (WTIX) , New Orleans, to view board in proceeding on AM applica- extend time to May 27 to file reply to ex- Terre Haute has changed its listening tions of Dennis A. and Willard D. Sleighter ceptions to initial decision in ...
53k
789. 1966-10-31-BC-OCR-Page-0014 [Broadcasting Magazine]
... , Bell & Howell Co. as for engineering, National Association of speaker. Hotel Roosevelt. New York. Broadcasters; Charles A. Sweeny, director of bureau of deceptive practices, Federal Nov. 2-3- Annual fall meeting of the Trade Commission; George W. Armstrong, Pennsylvania Community Antenna Tele- vice president, Storz Broadcasting Co. Port- vision Association. Speakers include E. land Hilton hotel, Portland, Ore. Stratford Smith, Lew Cohen and Jack Nov. 11 -13-Fall meeting of the Ohio Asso- Cole, Washington communications attor- neys. Pittsburgh Hilton, Pittsburgh. ciated Press Broadcasters Association. Chris- topher Inn ...
57k
790. 1966-03-14-BC-OCR-Page-0086 [Broadcasting Magazine]
... D. Sleighter for new translator station on channel 7 to fication of conditions. Commissioner Cox (WWDS) , Everett, and Beacon Broadcasting serve Whitesburg, Ky. by rebroadcasting not participating. Action March 9. Concern, Martinsburg, both Pennsylvania, programs of WBIR -TV Knoxville, Tenn. By In proceeding on application of Storz granted petition by latter to amend its memorandum opinion and order, denied op- Broadcasting Co. (WTIX) , New Orleans. engineering proposal and received in evi- posing petition by Salyer Radio Co. CATV review board granted motion by Voice of dence its Exhibit 1C; closed record; and operator in area. ...
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791. 1966-06-27-BC-OCR-Page-0111 [Broadcasting Magazine]
... - is law partner, director of Central National nated anti- Semitic material and contained Insurance Group, and 26% stockholder of ACTIONS BY FCC personal attacks on that organization and Buttercup Foods Inc. Mr. Keenan is vice is By letter, commission denied petition its officers and staff. Action June 17. president of Storz Brewing Co. Action June by Emerald Broadcasting Co. for expedited Commission is advising Semrow Broad- 9. consideration of its application to change casting Co. (WNMP Evanston, Dl.) and operation of KTHO Tahoe Valley, Calif. Maricopa County Broadcasters Inc. ( KALI' APPLICATIONS Mesa, Ariz.) that their ...
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792. 1966-11-28-BC-OCR-Page-0034 [Broadcasting Magazine]
... Air Lines activity in cluded the Magnetic Tape Division of $5.7 million. Greatest loss was in net- sports, Vick Chemical buys in a mixed 3M, Spring Mills, Book of the Month work TV with billing off $5.2 million. parcel of youth and game shows, Club and Formfit Rogers. It lost Storz Major network TV users are the movies, news reports and several night- Brewing and billing from Alberto - Oldsmobile and AC Spark Plug divi- time series. Culver. sions of General Motors on ABC's In the list is Procter & Gamble (Hey NCAA Football and various other par- Landlord on NBC and Search ...
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793. 1966-02-14-BC-OCR-Page-0091 [Broadcasting Magazine]
... consultant By memorandum opinion and order, firm. Mr. Winters is law partner. Mr. Caven Hearing Examiner Isadore A. Honig is representative of Texas Railroad Associa- issued initial decision looking toward grant- review board granted petition by Maxwell tion. Consideration $105,000. Ann. Feb. 7. ing application of Storz Broadcasting Co. to Electronics Corp. to delete issue 2 with Ville Platte, La. -Ville Platte Broadcast- increase daytime power of WTIX New ing Co. 93.5 mc, channel 228, 3 kw. Ant. Orleans, from 5 kw to 10 kw, continued height above average terrain 219 ft. P.O ...
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794. 1966-12-26-BC-OCR-Page-0065 [Broadcasting Magazine]
... . date to May 29, 1967. Action Dec. 13. Action Dec. 15. . Review board in New Orleans, standard WDHO -TV Toledo, Ohio- Broadcast Bu- broadcast proceeding, Doc. 16036, granted reau granted mod. of license to change New AM stations joint motion filed June 15 by Storz Broad - name to D. H. Overmyer Telecasting Co. casting Co. and Voice of Dixie Inc. and Inc. Action Dec. 16. APPLICATIONS held in abeyance action on requests for WIBF -TV Philadelphia, Pa. Broadcast Reidsville. Ga. -John M. Masters. Seeks oral argument in proceeding. Board ...
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795. 1966-01-17-BC-OCR-Page-0077 [Broadcasting Magazine]
... Atlanta, joins wsB there present appointment. Larry Busse, with WLUK-TV Green as promotion manager. Bay, Wis. named farm director. Harm Gardner, formerly VP at Grahame Richards, formerly nation- Cherry Hill Records, Cherry Hill, N.J. ager of WDAE -AM -FM Tampa, Fla. Don al director of programing for Storz sta- Clark, general manager of wvoL Berry tions, Miami, appointed director of Hill, Tenn. appointed general manager programing for WFUN South Miami, at WCIN. Bill Salmon, station manager at wvoL, appointed general manager. and WDAE -AM -FM Tampa, both Florida. Dick Starr, with WFUN, named ...
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796. 1966-11-07-BC-OCR-Page-0014 [Broadcasting Magazine]
... Sweeny, director Banquet, sponsored by the Albuquerque TV? An analysis of spot spending and of bureau of deceptive practices, Federal Advertising Club. Featured speaker is Nor- spot spenders in the past decade. A Trade Commission; George W. Armstrong, man E. Cash, president, Television Bureau vice president, Storz Broadcasting Co. Port- of Advertising. Albuquerque Sunport, Al- deep look at a new system to thin out land Hilton hotel, Portland. Ore. buquerque, N.M. the paperwork in spot buying. A step - Nov. 20-Annual meeting of the Hollywood by -step examination of the making of Nov. ...
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797. 1966-09-26-BC-OCR-Page-0095 [Broadcasting Magazine]
... . FCC 1st phone license in five (5 ) and minimum three years in field of PROGRAM MANAGER weeks. Tuition $295. Rooms and apartments radio broadcasting. Excellent salary plus $10-$15 per week. Over 95% of REI grad- commission. Travel expenses paid. Corn - 16 years with Storz Broadcasting Co. Last uates pass the FCC exams. Classes begin plete company benefits. An equal op- 9 at WHB, Kansas City. Available immedi- Oct. 10-Nov. 14-Jan. 2 -Feb. 6. Write Ra- portunity employer. Send resume to: ately for permanent position or consultation. dio ...
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798. 1966-10-03-BC-OCR-Page-0077 [Broadcasting Magazine]
... manager of WAKR Akron, Ohio, Calif. named general manager of Graduates of RCA Institute's appointed general sales manager of Re- KTHO-AM -FM Tahoe Valley, Calif. Studio Schools have had thor- gional Reps Corp. Cleveland. Dennis ough and professional train- A. Leonard, account executive, pro- Eddie Clarke, from Storz Broadcast- ing in every phase and detail moted to general manager of RRC's ing and Metromedia, named general of television and radio in the Penn State Reps division, Pittsburgh. manager of WTTF Tiffin, Ohio. Broadcast field under expert direction. When you hire an RCA Institutes gradu- Everett L. (Tod ...
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799. 1966-05-30-BC-OCR-Page-0077 [Broadcasting Magazine]
... of programing, Phil Stout, program manager of Alan DePetro, with WKBN- AM -FM -TV succeeding Don McGregor, who be- wDVR(FM) Philadelphia, named opera- Youngstown, Ohio, joins news staff of comes director of programing at wrtx tions manager. WJAS -AM-FM Pittsburgh. New Orleans. Both are Storz Stations. David E. Pavlock, night news editor Roy S. Inouye, former staff photog- Jim Power, announcer from Nor- at WCOA -AM -FM Pensacola, Fla. ap- rapher, Sacramento (Calif.) Union, wood, Mass. named program director pointed operations manager. named chief cameraman, Broadcasters ...
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800. 1967-09-11-BC-OCR-Page-0008 [Broadcasting Magazine]
... what is an iii.fiuencjb1e A listener. Specifically, a Storz radio listener. Influencibles are the "in- touch" young moderns with ideas .. buying ideas. It stands to reason that when you talk to the greatest number of people in a given market, your product or service gets known, and bought, faster. Got something to sell? Influence the influencibles" On a Storz station you get action where it counts -in sales. 01965 Storz Broadcasting Co. inc. 8 STORZ WDGY Minneapolis -St. Paul (Blair) KXOK St. Louis (RAR, Inc.) WHB Kansas City (Blair) WTIX New Orleans ...
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